Jeff Wechsler

 Jeff Wechsler leads Pakalōlō Capital with a strategic approach to innovation and investment in the cannabis industry.   

 With more than two decades of experience in Alternative Investments, Venture Capital, and Operational Strategy, he has built his career around identifying high-impact opportunities at the intersection of emerging markets and transformative technologies. 

 A defining chapter of Jeff's career in cannabis was his role as a director, consultant, and early investor with Privateer Holdings, the first private equity firm dedicated to the legal cannabis industry.  

Privateer Holdings significantly shaped the global cannabis market by building, funding, and scaling pioneering brands, including Leafly, Tilray, and Marley Natural. Jeff’s strategic insight and extensive network were instrumental in securing the sector’s first institutional investment, led by Peter Thiel’s Founders Fund, further legitimizing cannabis as a scalable and investable industry.

Previously, Jeff served as Chief Investment Officer 

at Neutrino Corp, a single-family office managing a global portfolio across real estate, private equity, and venture capital. He also spent a decade at Oppenheimer Asset Management where he worked as a Registered Investment Advisor.

 At Pakalōlō Capital, Jeff is focused on building a dynamic ecosystem of cannabis technologies and strategic global partnerships. His vision is to drive innovation, empower high-impact brands, and shape the future of cannabis through scalable, science-driven solutions. 

Jon Purow serves as a Principal at Pakalōlō Capital 

leading the company’s intellectual property licensing initiatives. With nearly two decades of experience in intellectual property law, Jon has held partner roles at both boutique and mid-size firms, and now brings his expertise to the forefront of the 

evolving cannabis industry.

In addition to his role at Pakalōlō Capital, Jon is a partner at Legaluminate, a law firm focused on emerging industries and modern legal challenges. He is also the co-founder of Evoluminate, a consulting firm that provides legal-adjacent services, including deal mediation, standardized agreements, and the development of AI tools, such as chatbots 

trained on cannabis regulations.

At Pakalōlō Capital, Jon oversees the company’s intellectual property licensing efforts, helping to connect innovative cannabis technologies and products with suitable commercial partners. His work centers on facilitating licensing transactions and advising on strategic opportunities within the evolving regulatory landscape.

Jon is also the host of Highly Enlightened, a cannabis-focused podcast syndicated by Ganjapreneur, where he interviews industry leaders and covers emerging trends and regulatory developments.

He is a graduate of Stuyvesant High School, Brown University, and the Benjamin N. Cardozo School of Law.